How does the waitlist work for Instagram

When a product is sold out on Instagram, your commenter will automatically get added to the waitlist. And they'll get tagged in a comment reply letting them know it's sold out:

This comment reply can be customized in this section of your WAITLIST tab:


Once the product becomes available to buy, they'll get a direct message in their IG Inbox with a checkout link:

This back-in-stock message can also be customized in this section of your WAITLIST tab:

Please note this currently only works for products that have no variant options. For products with variants, please have your followers comment with the variant options included (ex 101 small) in order for the waitlist to work as described above.